DATA CLEAN ROOM - WHAT IMPACT ON YOUR ADVERTISING CAMPAIGNS?
February 6th, 18h at TheMerode
Join the first MM Tech Club of the year with a double debate featuring Kevin Kielbaey, Head of Liveramp Belgium, Vincent Pierquet, TikTok’s Belgium Country Lead, Olivier Dansac, Liveramp’s Head Of TV & Partnerships and Aurore Ghanassia, TF1 Pub’s Head of Digital Marketing Projects & Partnerships Data.
WHAT IS IT ALL ABOUT?
A first debate will gather Vincent Pierquet & Kevin Kielbaey to speak about their partnership, the role and the importance of a data clean room. They will focus on measurement through a case study and about the impact of the media on in-store sales.
As a second part, Olivier Dansac and Aurore Ghannasia will explain how segmented TV work, the current situation in Belgium and France and finnaly what to expect for 2024.
WHO SHOULD ATTEND?
You are active in the media landscape ? This event if for you ! You don’t know anything about Data Clean Rooms ? This event is for you ! You are eager to discover the future of television ? This event is for you !
WHY ATTEND?
A moment of inspiration with key players, a convivial atmosphere, a truly interactive debate moderated by Alain Heureux.
DATA CLEAN ROOM - WHAT IMPACT ON YOUR ADVERTISING CAMPAIGNS?
Februry 6th, 6pm, The Merode, Brussels.
Parking : Sablon-Poelaert (Bruxelles)
Public transport : Metro lines 2 and 6, Tram 8, 92, 93, 97, Bus 33
Price : 85€ excl. VAT
If you are interested in participating in several MM Tech events, we invite you to take a look at our different MM Tech packs.